Privacy Statement

The Collection, Use and Sharing of Client Data

What does “personal information” and “sensitive information” mean?

Personal information is any information about you that identifies you or by which your identity may be reasonably determined. Information about your health is categorized, as sensitive information. 

Our Services enable Users to store, manage and process Client Data for purposes such as scheduling bookings, writing clinical notes, and running their business. Client Data can also be created and collected within an Account via Integrations or public-facing parts of our Services, such as when a Client schedules their own booking.

We will collect, use, share and disclose Client Data in accordance with an Owner’s instructions, our Terms of Use, and as required by applicable law. We do not control how an Owner or any third parties choose to share or disclose information. An Owner is responsible for:

  • Compliance with all applicable data protection and privacy laws.
  • Informing Users and Clients of the Owner’s policies and practices regarding Client Data.
  • Informing Clients of this Privacy Policy.
  • Informing us if a Client objects to the processing of Client Data.
  • Ensuring any Integrations comply with all applicable data protection and privacy laws.

If you are a Client, and believe that an Account contains your Personal Data, you will need to contact the Account Owner with any questions or requests regarding your data.


How We Collect Data

Throughout our Services we collect User Data and Visitor Data in the following ways:

  • Data Provided Directly – We may ask for data to be provided to us via our Services or during interactions with us.
  • Data Collected Automatically – We may collect data such as your IP address, browsing software, operating system, device information, location information, activities performed throughout our Services, and other similar information.
  • Data Collected via Cookies – We also use cookies and similar tracking technologies which may collect data in our Services and other online services.
  • Data Collected from Third Parties – We may collect data from other sources, such as publicly available resources, or third parties like our marketing and research partners or affiliates.

There is no obligation for you to provide us with your Personal Data, however, this may mean we are unable to provide you with our Services.


How We Use Data

Throughout our Services we use User Data and Visitor Data in ways that may include:

  • Providing, operating, modifying, maintaining, marketing and securing our Services.
  • To communicate with you, for reasons including:
    • Providing you with information.
    • Sending marketing communications (as per your preferences).
    • Requesting feedback or conducting research.
    • Verifying your details are up-to-date and accurate.
  • To provide you with customer support.
  • To analyse, aggregate and report on our Services.
  • As required by applicable law or regulation.

How We Share Data

Throughout our Services there are instances when we need to share User Data and Visitor Data with third parties such as:

  • Service Providers – We use other service providers and partners who enable us to secure, support, market and provide our Services to you.
  • Account Owners – We provide Users access to records and logs of your access, your activity, and your usage related to their Account for the User’s security, marketing, and other business uses.
  • Potential Buyers and their Agents – We will provide any necessary data to propose or complete, a business transaction, acquisition, merger, or sale of any part of MySportsAMS.
  • Regulators and Legal Entities – We will provide any necessary data to protect against legal liability, comply with applicable laws and regulations, or to exercise, establish or defend the legal rights of MySportsAMS.
  • Other Third Parties – We will provide data to a third party where we have your consent to do so.

How We Store, Transfer and Process Data

We may transfer, store, and process Personal Data outside of the country where you live. Other countries may have different laws and regulations than where you live. We utilize secure data centers throughout the world to store, transfer and process your data.

To assist Owners to comply with data and privacy regulations – Client Data is stored within our closest data center to the Owner’s jurisdiction, unless requested or contracted otherwise. Client Data may be transferred, stored, or processed outside of the Owner’s country of residence to address specific data requests and maintain high quality support. For example – if an Owner requests a custom data set from us, the service providers we use to collate and transfer this data may have infrastructure in other countries and jurisdictions.

We may store User Data and Visitor Data within any of our data centers. Should we need to share or transfer Personal Data to a third party in another country, we will engage the necessary security mechanisms to ensure the data remains protected.


How Long We Retain Data

We will retain Client Data for the lifespan of the associated Account. It is the Account Owner’s responsibility to ensure any necessary Client Data is retained once the associated Account is closed.

We will retain User Data and Visitor Data for the necessary period of time to maintain a connection of our Services with you, or comply with any applicable legal, financial, or taxation requirements and regulations.

At the end of these periods, or as required, we will delete or anonymize the data to ensure it is no longer classified as Personal Data.


Your Rights as a Data Subject

If you are an individual of whom we process User Data and Visitor Data, you have the following rights:

  • Right to be informed – to request additional information on your Personal Data processing, retention periods, etc.
  • Right of access – to request information regarding your data, such as a confirmation that your Personal Data is being processed and to access a copy of your Personal Data.
  • Right to rectification and data quality – to correct or update your Personal Data when relevant directly in your account or by contacting us.
  • Right to erasure, including retention and disposal – to request the deletion of your Personal Data for different reasons, such as when they are no longer necessary, or if you withdraw consent.
  • Right to restrict processing – to request the restriction of processing of your Personal Data (which may or may not lead to deletion of data).
  • Right to data portability – to request the Personal Data you have provided to us to be moved, copied or transferred safely.
  • Right to object – to object to our processing of your Personal Data (which may or may not lead to deletion of data).
  • Right to complain – to your local data protection authority or entity.

You can exercise these rights at any time by sending an email to: email?.

If you are a Client, and believe that an Account contains your Personal Data, you will need to contact the Account Owner with any questions or requests regarding your data.


How to Contact Us

If you have any questions, comments, complaints or requests regarding this Privacy Policy please contact us at: email?. We take your privacy very seriously and will respond to you as soon as possible.